YOUNG & HUNGRY | LOGO REDESIGN + BRAND GUIDELINES
Art Directors: Alexandra Camacho & Maximo Centeno
Brief: To redesign the company's logo and create an identity system that communicates their values and philosophy. Young and Hungry is a creative incubator. A collection of young creative minds, a mix of artistic disciplines all drawn together to explore solutions that produce powerful and unexpected relationships between companies and people.
The Solution: We created a brand and logo that could be as bold and diverse as the creatives. From a grid we re-created the logo that was based on the Remus & Romulus mythology. It could be transformed, used as patterns, or images. From there we created a brand system and a brand guidelines book.
Academy of Art University 2015 Spring Show 3rd Place - Best Branding